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Fair Trade Certification and Complementary ArrangementsA. Fair-trade Certification Fair-trade certification was developed and reviewed under the informal umbrella of Fairtrade Labelling Organizations (FLO) International, a multi-stakeholder association including producer networks, labeling initiatives, traders, and experts. FLO's strategic intent is:
For a product to be labeled fair-trade, it must meet the international standards set by the FLO. The certification is done by an independent international certification company under the FLO umbrella. The FLO has two sets of of generic producer standards:
The generic standards specify “minimum requirements,” which producers must comply with in order to be certified as fair-trade, and “progress requirements,” which contain conditions that producers are encouraged to improve over time. Progress requirements cover working conditions, product quality, environmental sustainability, and investments in the development of the organizations and their producers/workers (FLO 2006a). FLO trading standards stipulate that producers have to:
In 2006, sales of FLO-labeled fair-trade products reached about €1.6 billion worldwide, 42% higher than that of the previous year. Fair trade-labeled products are mostly food-related, such as coffee, cocoa, bananas, and tea. As of 2006, there were 569 certified producer organizations in 57 countries. The FLO certification system benefits an estimated 5 million producers (FLO 2007). However, further empirical investigation is needed, particularly concerning the additional costs that may be involved with fair-trade labeling. There is evidence that suggests that organic certification together with fair-trade certification can be a feasible and optimal combination for meeting the multiple objectives of the MDGs. Impacts of fairtrade certification include narratives on how it doubled farmers' income, how they were taught better resource management procedures, how their children were sent to school, and how they were consulted on current and future projects, among others.3 B. Combination of Organic and Fair-trade Certification Organic certification mainly involves the technical aspects of production, with the main objective of producing safe food while improving the environment. Since organic certification standards originated and evolved based on the existing conditions of farmers in developed countries, they are likely to favor farmers from temperate regions and developed countries, and may be biased against farmers from the south or from tropical zones. On the other hand, fair-trade certification has strong pro-poor features, having been developed based on the needs of small farmers in developing countries. Fair-trade certification strives for longterm benefits for poor communities. For example, fair-trade requires that producers organize themselves into democratic groups/associations, which allow them a higher level of collective action and bargaining power. Fair-trade also provides a guaranteed free-trade price premium that must be reinvested at the community level and not at the individual household level. In addition, it addresses the challenge of high certification costs for small-scale farmers by providing financial support during the start-up period. These unique features under fair-trade certification directly contribute towards target 12 and target 13 of the MDG8.
One of the key benefits of this market-based instrument is that certification brings about the formation of smallholders' groups. Beyond facilitating information dissemination and collective bargaining, groups can help smallholders overcome marginalization and social exclusion, and can lead to the accumulation of social capital. Organic and fair-trade certifications seem to complement each other, and the combination of certain aspects of both could more effectively contribute to the achievement of the MDGs. Moreover, the potential for achieving the highest premiums is maximized when farms have both organic and fairtrade certification (ESCAP 2002). Table 2 [ PDF 30.2KB | 2 pages ] outlines the key differences between organic certification and fair-trade certification, and how fair-trade could complement parts regarding social objectives where organic certification is lacking. Download this Discussion Paper [ PDF 147.3KB| 23 pages ]. [previous chapter] [next chapter]
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