E-Business Strategies 2007: A Distance Learning Course

Post-event Statement

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Purpose

This course will introduce basic concepts and skills of e-business and e-commerce to the participants. The business community has the opportunity to benefit from e-business and learn how to profit from this new business tool.

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Background

This course is based on ADBI-produced lecture CD-ROMs.

As information and communications technology (ICT) allows customers to access more information than in the past, the demands of customers are continually changing. In today's rapidly evolving knowledge economy, managing change is an ongoing way of doing business. This has put enormous pressure on businesses to re-evaluate how work is done, how decisions are made and how strategy is developed. Business managers must respond to the evolution in ICT with flexible, creative, and efficient business practices.

In order to benefit from advances in ICT and the global economy, every business regardless of its size must bring ICT into the mainstream of business, be it in the public or private sector. Through critical re-thinking of business processes, buyers, suppliers and transporters are managing to make their business more responsive, flexible and resilient. This course will introduce basic concepts and skills of e-business and e-commerce to the participants. Business community has the opportunity to benefit from e-business and learn how to profit from this new business tool.

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Objectives

At the conclusion of the course, each participant will be able to:

• Identify the issues and trends of e-business and commerce,
• List best practices of e-business,
• Correctly identify transaction processes of e-business,
• Identify hardware and software requirements for e-business,
• Draft a business plan with realistic strategies,
• Develop an e-store website, and
• Promote conducive environments for e-business.

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Outputs

• Well trained business personnel,
• Well prepared e-business plans, and
• E-store websites.

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Participants

This course is offered free of charge.

The main participants are the private sector business people in Asia and the Pacific. Government officials in charge of e-business and interested persons from civil society are also welcome. Priority will be given to applicants from ADB developing member countries.

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How to Apply

We will post application information here in January, 2007.

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Language

English (Neither interpretation nor translation into local languages will be provided.)

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Responsibilities

Each participant is expected to complete the following activities:

1. Attend all the sessions of the course,
2. View all 20 lecture CD-ROMs,
3. Complete review questions provided in the study guide,
4. Actively participate in small group activities and group discussions,
5. Participate in the online discussion forum,
6. Visit a local business firm to observe how e-business is being applied,
7. Submit an e-store website,
8. Pass the course examination, and
9. Complete course evaluation.

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Cosponsors

United Nations Economic Commission for Asia and the Pacific (UNESCAP).