E-Business Strategies 2007: A Distance Learning Course
Agenda

Opening Session

Opening Remarks by Peter McCawley, Dean, ADBI

Introduction to the Course by Jeoung-Keun Lee, Director, Capacity Building and Training, ADBI

Introduction to E-Business
by Stephen W. Braim, Vice President, Government Programs, IBM Asia Pacific

Current Status and Trends of E-Business
by Jung Uck Seo, Chairman, Korea Foundation for International Cooperation of Science and Technology

Brainstorming: List as many e-business items (ideas) as possible

E-Business: Driving Company and Economy Wide Competitive Advantage
by Stephen W. Braim, Vice President, Government Programs, IBM Asia Pacific

Transition from Business to E-Business
by Roshanjith Siriniwasa, Adviser ICT, GTZ

E-Catalogs and Product Information Management
by Sang-Goo Lee, Director, Center for e-Business Technology of Seoul National University

Product Development and Persona Marketing
by Bong-Jin Cho, Professor, Keimyung University, Korea

ICTs as Building Blocks for Competitiveness in Emerging Economies
by Jonathan Kushner, Global Strategic Accounts Executive, Microsoft Asia

Innovation Policy: A Corner Stone of E-Business
by Stephen W. Braim, Vice President, Government Programs, IBM Asia Pacific

Cyber Study Visit (Visit at least 5 e-business websites and describe the business, strengths, weaknesses and suggestions for improving each website)

E-Business beyond Borders
by Roshanjith Siriniwasa, Adviser ICT, GTZ

Business Entry Point of Australia
by Marie Helen Johnson, Division Head, E-Business Division, Department of Industry, Tourism and Resources, Australia

Expansion of E-Commerce Market and Rakuten’s Growth
by Ken Takayama, Director and Executive Officer, Finance and Administration, Rakuten, Japan

E-Business Revolution and Japan’s IT Policies
by Shin Yasunobe, Chief Executive Officer and President, Woodland Corporation, Japan

Developing E-Store Website
by Subodh Tripathee, First Vice Chairman, Forum for Information Technology, Nepal

Develop your own e-store website, using the software templates provided

Facilitating Entrepreneurship and Innovation in the Knowledge Economy
by Julian Webb, Managing Director, CREEDA Projects, Australia

Electronic Government Procurement Strategic Planning
by David McDermont, International Governance Solutions, Australia

Legal Aspects of E-Procurement
by Roland Amoussou-Guenou, Regional Expert on Legal Cooperation in the ASEAN, French Embassy in Thailand

Promoting Online Safety as a Means of Fostering E-Business
by Jeff Bullwinkel, Director, Corporate Affairs, Microsoft

PKI-based Secure E-Procurement
by Chris Min Jang, Team Leader of Business Development, Korea Information Certificate Authority

E-Business Planning: Aligning ICT with Business
by Aaron Perryman, Accenture and Pema Gyeltshen, Proprietor, P. G. Consultancy, Bhutan

Develop your own e-business plan

Justifying and Measuring the Success of E-Business Investments
by Michael Harrison, Regional Director, Enterprise Business Value, Microsoft Operations Pty.

Final Examination

Course Evaluation

Closing Remarks
by Jeoung-Keun Lee, Director, Capacity Building and Training, ADBI